RECYCLE YOUR GREEN
Our programs advance social change by closing the economic loop between the people, businesses, and nonprofits who want to make the world a better place. Amplify your power to change the world by spending your goods and services budget with other socially responsible retailers, wholesalers, service providers and indie consultants.
COMMUNITY ENGAGEMENT AND EDUCATION
The businesses doing best in the economic downturn are those providing educational and networking services to their customers. These businesses go above and beyond the traditional customer service model. They are engaged in their communities, causes, and issues.
CAUSE MARKETING
If you run a socially responsible company, and you don’t yet partner with nonprofits, let us match you with a cause in a mutually beneficial cause marketing relationship. In a 2006 Cone Millennial Cause Study, 89% of respondents said if price and quality are equal they’ll likely switch to a brand associated with a good cause. The causes that mattered most: Environment, Pollution; Education; Energy Conservation; Human Rights (e.g. - race, gender, lifestyle) and Consumer Rights. It’s the right thing to do – for the cause and your bottom line.
SOCIALLY RESPONSIBLE AFFILIATE MARKETINGDramatically increase your sales with an affiliate marketing system we create and manage for you. Affiliate marketing engages your greatest fans in promoting your products online – through their own websites, blogs, e-mail lists, and social media spaces, as well as issue-oriented listservs, chatrooms, and other venues. When a buyer links to your page from your fans’ promotions, and makes a purchase, your fan earns a pre-set commission. Our system automates the whole process and supplies you with everything you need – the database, the ads, and the promotional venues. After setup, you can run it yourself, or we will run it for you. Dramatically increase your sales with an affiliate marketing system we create and manage for you at our new company, Green Affiliates. www.greenaffiliates.biz SOCIALLY RESPONSIBLE BUSINESS MATCHING SERVICES
We can match your company with the right wholesaler or retailer, consultants and other service providers, trade association, professional conferences, continuing education opportunities, and green marketing opportunities to best support your goals.
SUSTAINABILITY CONTENT
Let us provide you with reliably researched, beautifully written educational content for your website, e-mail series, blog, social media site, and/or RSS feeds. Our award-winning journalists are published authors with lifelong experience in sustainability, green business, fair trade, and the full range of environmental and social justice issues. Pricing is available for articles, e-books, blog content, and for other projects, by the word or by the hour.
E-MAIL EDUCATION SERIES
In the economic downturn, it’s more important than ever to hold your customers or members close, and to increase the conversion of website visitors to customers or members. A proven method to serve both goals is to capture website visitors’ e-mail addresses by offering a helpful, free guide or report, and then cultivate those individuals over time through automated communications every week or every month year-round. We can set up the technology to automate this function, write the content for your e-mail communiqués, and prepare your free report or guide. Pricing is available for a full year’s program or ala carte.
WEBINARS
We will find the right webinar technology for you, and either create and run your webinar program, or train you to do-it-yourself. Webinars are an ideal way to introduce prospective customers, clients, members, or donors to your organization and demonstrate your commitment to empowering your fans. Pricing is available for a year-long webinar program or by the webinar event.
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